Surprising and Enduring CRM Trends from 2017
6 of the Best New CRM Software Systems to Watch in 2018
The stakes are high when choosing the best CRM software. But these six new, affordable plug-ins make it easy to test various solutions and find what’s right for your organization — so you can stay current and competitive.Read More
Discover Customer Marketing
Learn more about what it is, the benefits it offers and the four essential steps for building your best customer marketing strategy.
CCG Interactive Loyalty Assessment Tool
How does your loyalty program stack up to the competition? Spend five minutes with our interactive assessment tool to find out — and identify strengths and opportunities for improvement.
Retail Marketing White Papers
Building the Case for CRM
Done properly, a strong CRM business case sets a plan in motion to secure adequate resources and funding needed for your entire CRM initiative, including the backbone of your CRM program — the customer database.
Selecting a Marketing Database Solution
Find your perfect fit! If you’re in the market for a marketing database — whether you’d like to have one or don’t like the one you have — then you need to read our primer on how to choose the best solution.
Have You Scored Your Customers Today?
A business intelligence report on the development and benefits of a strategic customer value scoring system.
Creating Your Content Marketing Plan
A step-by-step guide to developing a content plan that builds customer loyalty and boosts your bottom line.
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