Ideas and Insights

Stay connected to the latest financial marketing trends, best practices, tools and tactics. 

Our expert insights cover everything from the essential basics to cutting-edge technologies — everything you need to help grow your customer relationships and boost your bottom line.

Financial Marketing Blog

October 30, 2017, in CCG Financial Marketing Blog

Proving the Importance of Content Marketing for Financial Services

You’ve seen how content marketing can lead to higher engagement, acquisition, retention and profits. Here’s how to sell your boss on content marketing and prove its value to your financial institution.

Read More
September 27, 2017, in CCG Financial Marketing Blog

Leverage Your Data to Boost Home Equity Marketing ROI

If your home equity marketing campaigns aren’t performing up to par, the solution could be as close as your database. We share insights on specific data points to leverage so you can deliver the right message to the right audience.

Read More
August 30, 2017, in CCG Financial Marketing Blog

Financial Marketing Strategies to Battle Fintech Competition — and Win

Competition from fintech companies isn’t going away anytime soon. Learn how to beat them at their own game by incorporating the latest digital strategies, tactics and industry best practices for engaging and retaining customers.

Read More

Financial Marketing Case Studies

Email Best Practices Yield Higher Open Rates, Profits

Content Survey Insights Refine Content Relevance — and Double the Clicks

Email Boosts Engagement

Financial services client sees lift in email performance, customers.

Want to interview a financial marketing expert?

To leverage the insights and expertise of CCG’s Chief Financial Strategist Greg Sultan, contact us today.

Have questions? Not finding what you need?