Ideas and Insights

Stay connected to the latest financial marketing trends, best practices, tools and tactics. 

Our expert insights cover everything from the essential basics to cutting-edge technologies — everything you need to help grow your customer relationships and boost your bottom line.

Financial Marketing Blog

June 16, 2020 in CCG Financial Services Marketing Blog

Financial Services Content Marketing: Building the Case for Value-Added Content

A value-added content strategy for financial services can increase customer engagement and cross-sells, improve customer profitability and enhance company reputation. We share the stats and facts.
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April 15, 2020 in CCG Financial Services Marketing Blog

6 Strategies to Strengthen Your Refi Marketing Campaigns in 2020

A perfect storm of circumstances is creating mortgage refinance opportunities for financial institutions. To take advantage of this trend — while increasing customer engagement and retention — try these six refinance marketing strategies.
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February 20, 2020 in CCG Financial Services Marketing Blog

How to Create Compelling Financial Services Social Media Content

As a financial marketer, you already know that you need to reach your customers where they are — and that includes a strong brand presence on social media channels. Ensure that your messages stand out with these tips and tactics for creating compelling financial services social media content.
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Creating financial content for the buyer journey

Want to build a stronger connection between your brand and your customers?

See how a strategic content marketing plan can help you increase engagement, acquisition and retention.

Financial Marketing Case Studies

Data + Personalization Drive HELOC Strategy

Integrated Marketing Campaign Exceeds Expectations for New Product Launch

Email Best Practices Yield Higher Open Rates, Profits

Want to interview a financial marketing expert?

To leverage the insights and expertise of CCG’s Chief Financial Strategist Greg Sultan, contact us today.

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