Discover the factors most likely to influence Hispanic brand loyalty, based on responses to our 2019 Retail Customer Loyalty Study.
For your marketing messages to stand out from the hundreds of communications your customers receive every week, you need relevant content. These three tactics will help you create it by uncovering customer needs, interests and preferences.
You may think of consumer affluence as it relates to your product selection, branding and marketing. But did you know it also affects loyalty? We reveal the relationship, so you can leverage it to guide your customer retention strategies.
Today’s successful retailers are using hyper-localization strategies to drive traffic, increase loyalty and boost sales. Learn how this personalized approach can help you build stronger relationships with your customers.
Content may be king, but only if you do it right. Leveraging the consumer decision process can help you create relevance that resonates with your customers and leads to greater engagement, loyalty and profitability.
Banks have more opportunity than ever to interact with their customers. Yet putting a digital strategy in place is often easier said than done. Here are three key digital marketing strategies to focus on for increased engagement, trust and revenue.
Discounting can do serious damage to your store’s reputation — and your bottom line. See how to improve retail sales performance and build traffic by going beyond pricing offers, and looking to your brand and your loyalty program.
Improving the customer experience is a key focus for Amazon, who continues to dominate the retail industry both online and offline. Here’s a look at Amazon’s business strategy in 2019 and what it means for today’s retailers.