Discover the factors most likely to influence Hispanic shopper loyalty, based on responses to our 2021 Retail Customer Loyalty Study.
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Chances are, you’re doing content marketing. But are you doing the kind that really engages customers, enhances your reputation, increases profits — and wins budget approval year after year?
Did you know? Households with children at home tend to be more loyal than those without children. Get the inside scoop and other insights to help guide your customer retention strategies based on the presence (or absence) of children in a home. From our exclusive Retail Customer Brand Loyalty Study.
Today’s consumers are increasingly protective of how brands collect and use their personal information. Yet they still want to receive personalized messages and offers. Zero-party data may be the perfect solution to balancing consumer wants with marketer needs.
Consumer use of digital channels is growing, but the personal connection in banking has diminished. Evaluating and revising your financial services digital strategy can help you keep up and rebuild relationships.
Our fourth annual Retail Customer Brad Loyalty Study reveals how consumer shopping behavior and the factors affecting brand loyalty have changed since 2020.
Are you taking full advantage of today’s mass internet use and digital engagement opportunities to boost customer loyalty? We share digital loyalty tactics for wherever you are now and where you want to be tomorrow.
With interest rates rising and refinance activity slowing, it’s time to shift gears to purchase mortgages. We share data-driven mortgage marketing strategies to help you engage customers and prospects, generate leads, increase conversions and boost profits.
Amazon continues to dominate customer loyalty, even without a traditional rewards program. Learn what they’re doing, the key to their loyalty marketing strategy, and how you can apply their tactics to your own rewards program and customer loyalty initiatives.
Financial content done well can help position your brand as a trusted advisor, build long-term customer relationships and create the kind of engagement that ultimately grows revenue. These strategies and best practices will help you get there.
CCG Interactive Loyalty Assessment Tool
How does your loyalty program stack up to the competition? Spend five minutes with our interactive assessment tool to find out — and identify strengths and opportunities for improvement.
