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    CCG Customer Relationship Marketing Blog

    Oct 08
    Love1

    Customer Data Analytics and Customer Analysis: the Definitive Guide

    By Sandra Gudat CCG Retail Marketing Blog No Comments

    Customer data analytics can better guide your business and marketing strategies, leading to stronger profits and more loyal customers. Learn about the four stages of a customer analysis.

    Read More
    Oct 06
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    Marketing Essentials: Customer Marketing

    By Sandra Gudat CCG Retail Marketing Blog No Comments

    Customer marketing is an effective way to retain current customers and build long-lasting customer relationships. Learn about the benefits of customer relationship marketing, plus steps to create a customer marketing strategy to increase your company’s ROI.

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    Sep 21
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    What is customer retention marketing — and how do you do it right?

    By Sandra Gudat CCG Retail Marketing Blog No Comments

    Learn effective retention strategies to help increase profits, reduce marketing costs, improve long-term customer loyalty — and prevent your store from losing as many as 30% of its customers every year.

    Read More
    Aug 18
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    Digital Banking in 2020: Navigating Trends and Transformation Through Strategy

    By Greg Sultan CCG Financial Services Marketing Blog No Comments

    Digital banking strategies went from being a nice-to-have to a must-have practically overnight. In this blog we share digital banking solutions that can help you build trust, engage customers and enhance loyalty during both good times and challenging times.

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    Jun 16
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    Financial Services Content Marketing: Building the Case for Value-Added Content

    By Greg Sultan CCG Financial Services Marketing Blog No Comments

    A value-added content strategy for financial services can increase customer engagement and cross-sells, improve customer profitability and enhance company reputation. We share the stats and facts.

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    Apr 17
    Love1

    When Marketing Meets Retail Information Technology: Improving Cross-Department Collaboration

    By Lane Ware CCG Retail Marketing Blog No Comments

    Retail marketers are increasingly leading the charge to source and implement the right solution to create and support the optimal customer experience. Our eight IT collaboration tips will help ensure your next initiative runs smoothly.

    Read More
    Apr 15
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    6 Strategies to Strengthen Your Refi Marketing Campaigns in 2020

    By Greg Sultan CCG Financial Services Marketing Blog No Comments

    A perfect storm of circumstances is creating mortgage refinance opportunities for financial institutions. To take advantage of this trend — while increasing customer engagement and retention — try these six refinance marketing strategies.

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    Apr 01
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    Types of Customers and Customer Shopping Personalities, and Their Impact on Brand Loyalty

    By Sandra Gudat CCG Retail Marketing Blog No Comments

    What makes customers loyal to a specific retailer? Our research provides insights on the most important factors driving different types of customers to love a given brand. See how you can use the stats to build customer retention.

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    Mar 17
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    What can today’s loyalty technology do for you?

    By Sandra Gudat CCG Retail Marketing Blog One Comment

    Three experts share insights on how the loyalty tech stack is evolving to help retail marketers overcome today’s challenges and continue strengthening customer relationships.

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    Feb 20
    Love0

    How to Create Compelling Financial Services Social Media Content

    By Suzy Buglewicz CCG Financial Services Marketing Blog No Comments

    As a financial marketer, you already know that you need to reach your customers where they are — and that includes a strong brand presence on social media channels. Ensure that your messages stand out with these tips and tactics for creating compelling financial services social media content.

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    About Us:

    CCG is a full-service customer relationship marketing agency. We create and implement a comprehensive list of marketing programs and services that nurture customer relationships through increased retention, engagement and loyalty for our retail and financial clients.

    CCG Interactive Loyalty Assessment Tool

    How does your loyalty program stack up to the competition? Spend five minutes with our interactive assessment tool to find out — and identify strengths and opportunities for improvement.

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    • CCG Financial Services Marketing Blog
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    Customer Communications Group
    A customer relationship marketing (CRM) agency focused on loyalty and retention.

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    © 2021 CCG.

    • About
      • Chief Engineers
      • Careers
    • Retail Marketing
      • Retail CRM & Loyalty Marketing Experts
      • Retail Marketing Services
      • Areas of Expertise
        • Customer Experience & Customer Engagement Agency
        • Customer Loyalty Agency
        • Customer-Centric Agency & CRM Support Services
      • Retail Marketing Resources
      • Loyalty Assessment Tool
    • Financial Marketing
      • Financial Marketing Experts
      • Financial Marketing Solutions & Services
      • Financial Marketing Resources
    • Contact
    • CCG Blog
      • Retail Loyalty Marketing Articles
      • Financial Marketing Articles
    • Request Consultation

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